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SOCIAL RESPONSIBILITY OF THE UNIVERSITY AS PERCEIVED BY ITS STAKEHOLDERS Research report

autor : Marcin Geryk
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Autor: Marcin Geryk
Kod produktu: 978-83-7378-632-5
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SOCIAL RESPONSIBILITY OF THE UNIVERSITY AS PERCEIVED BY ITS STAKEHOLDERS Research report
SOCIAL RESPONSIBILITY OF THE UNIVERSITY AS PERCEIVED BY ITS STAKEHOLDERS Research report
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INTRODUCTION

Introduction to the research

Subject and aim of the research

Research topic

Research methods and techniques

 

CHAPTER 1. THE CONCEPT AND THE SCOPE OF SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN QUALITATIVE RESEARCH

1.1. The issue of social responsibility of the university as perceived by the university management - the qualitative research

1.2. The issue of social responsibility of the university as assessed by its stakeholders

1.2.1. The respondents' understanding of the social responsibility of the university

1.2.2. Actions perceived as socially responsible

1.2.3. Stakeholders' expectations towards the university

1.2.4. University marketing and social responsibility

 

CHAPTER 2. QUANTITATIVE ANALYSIS OF STAKEHOLDERS' OPINIONS REGARDING THE SOCIAL RESPONSIBILITY OF THE UNIVERSITY

2.1. Social responsibility of the university as perceived by its stakeholders

2.2. Social responsibility of the university in the opinion of Polish people

2.3. Social responsibility of the university in the opinion of state and private university managers

 

CHAPTER 3. SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN THE OPINION OF UNIVERSITY MANAGERS AROUND THE WORLD. QUANTITATIVE RESEARCH

3.1. The methodology and nature of the research

3.2. The concept of social responsibility

3.3. The incentive for and relevance of pro-social actions of the university

 

CONCLUSIONS

 

APPENDIX 1. QUALITATIVE RESEARCH SCENARIOS

 

APPENDIX 2. A QUANTITATIVE RESEARCH SCENARIO

 

APPENDIX 3. THE QUANTITATIVE RESEARCH QUESTIONNAIRE, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

APPENDIX 4. INTERVIEW QUESTIONNAIRES FOR THE QUANTITATIVE RESEARCH AMONG UNIVERSITY REPRESENTATIVES FROM ALL THE CONTINENTS, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

BIBLIOGRAPHY

Opis

Wydanie: 1
Rok wydania: 2011
Wydawnictwo: Oficyna Wydawnicza
Oprawa: twarda
Format: B5
Liczba stron: 179

Wstęp

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Spis treści

INTRODUCTION

Introduction to the research

Subject and aim of the research

Research topic

Research methods and techniques

 

CHAPTER 1. THE CONCEPT AND THE SCOPE OF SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN QUALITATIVE RESEARCH

1.1. The issue of social responsibility of the university as perceived by the university management - the qualitative research

1.2. The issue of social responsibility of the university as assessed by its stakeholders

1.2.1. The respondents' understanding of the social responsibility of the university

1.2.2. Actions perceived as socially responsible

1.2.3. Stakeholders' expectations towards the university

1.2.4. University marketing and social responsibility

 

CHAPTER 2. QUANTITATIVE ANALYSIS OF STAKEHOLDERS' OPINIONS REGARDING THE SOCIAL RESPONSIBILITY OF THE UNIVERSITY

2.1. Social responsibility of the university as perceived by its stakeholders

2.2. Social responsibility of the university in the opinion of Polish people

2.3. Social responsibility of the university in the opinion of state and private university managers

 

CHAPTER 3. SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN THE OPINION OF UNIVERSITY MANAGERS AROUND THE WORLD. QUANTITATIVE RESEARCH

3.1. The methodology and nature of the research

3.2. The concept of social responsibility

3.3. The incentive for and relevance of pro-social actions of the university

 

CONCLUSIONS

 

APPENDIX 1. QUALITATIVE RESEARCH SCENARIOS

 

APPENDIX 2. A QUANTITATIVE RESEARCH SCENARIO

 

APPENDIX 3. THE QUANTITATIVE RESEARCH QUESTIONNAIRE, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

APPENDIX 4. INTERVIEW QUESTIONNAIRES FOR THE QUANTITATIVE RESEARCH AMONG UNIVERSITY REPRESENTATIVES FROM ALL THE CONTINENTS, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

BIBLIOGRAPHY

Opinie

Twoja ocena:
Wydanie: 1
Rok wydania: 2011
Wydawnictwo: Oficyna Wydawnicza
Oprawa: twarda
Format: B5
Liczba stron: 179

.

INTRODUCTION

Introduction to the research

Subject and aim of the research

Research topic

Research methods and techniques

 

CHAPTER 1. THE CONCEPT AND THE SCOPE OF SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN QUALITATIVE RESEARCH

1.1. The issue of social responsibility of the university as perceived by the university management - the qualitative research

1.2. The issue of social responsibility of the university as assessed by its stakeholders

1.2.1. The respondents' understanding of the social responsibility of the university

1.2.2. Actions perceived as socially responsible

1.2.3. Stakeholders' expectations towards the university

1.2.4. University marketing and social responsibility

 

CHAPTER 2. QUANTITATIVE ANALYSIS OF STAKEHOLDERS' OPINIONS REGARDING THE SOCIAL RESPONSIBILITY OF THE UNIVERSITY

2.1. Social responsibility of the university as perceived by its stakeholders

2.2. Social responsibility of the university in the opinion of Polish people

2.3. Social responsibility of the university in the opinion of state and private university managers

 

CHAPTER 3. SOCIAL RESPONSIBILITY OF THE UNIVERSITY IN THE OPINION OF UNIVERSITY MANAGERS AROUND THE WORLD. QUANTITATIVE RESEARCH

3.1. The methodology and nature of the research

3.2. The concept of social responsibility

3.3. The incentive for and relevance of pro-social actions of the university

 

CONCLUSIONS

 

APPENDIX 1. QUALITATIVE RESEARCH SCENARIOS

 

APPENDIX 2. A QUANTITATIVE RESEARCH SCENARIO

 

APPENDIX 3. THE QUANTITATIVE RESEARCH QUESTIONNAIRE, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

APPENDIX 4. INTERVIEW QUESTIONNAIRES FOR THE QUANTITATIVE RESEARCH AMONG UNIVERSITY REPRESENTATIVES FROM ALL THE CONTINENTS, THE LIST AND CHARACTERISTICS OF THE UNIVERSITIES PARTICIPATING IN THE RESEARCH

 

BIBLIOGRAPHY

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